Process Mining for Customer Journey/E-Commerce (web seminar)

Apr 21, 2021

Process Mining for Customer Journey/E-Commerce (web seminar)

Process mining in e-commerce - How to visualise your customer journey (German)

The web seminar offers insights into data-driven process optimisation in the field of e-commerce.

About the topic

Process mining is the digital way to combine business data analysis and process optimisation. Whenever an activity takes place in your business, it is associated with a unique process instance - the 'cases'. All relevant transaction data of this history is stored by the e-commerce system in log files - the 'event logs'. In our webinar, we show how you can visualise your customer journey with the help of process mining and use the information advantage.

You are right for the webinar

  • If you operate an e-commerce system and/or are responsible for the area
  • If you want to understand more about your customers and derive decisions from them
  • If you are interested in the topic of process mining and are looking for starting points for your company

The speakers

Dennis Hoffstädte is Business Unit Lead Business Intelligence and Analytics at amexus Informationstechnik GmbH & Co. KG and at the same time a driving force and speaker for analytical topics. Among other things, he supports customers in the introduction of Microsoft Power BI and the entire Power Platform.

Lucas M. Schroth is Managing Director at GmbH & Co. KG and a proven expert on the topic of process mining.

Here's how: simply fill out the form from our partner amexus for online event registration. Are you interested but don't have time? Register anyway. We will send you a link to the recording after the webinar.